Privacy and personal data protection

In this privacy statement, we will answer key questions concerning the processing of personal data by Adek. We would like to provide you with clear information on this subject and with full transparency. Our contact details can be found at the bottom of this page.

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Privacy legislation (GDPR/RGPD)

The General Data Protection Regulation (GDPR) has been in force since 25 May 2018. This new regulation, known in French as the “Règlement général sur la protection des données” (RGPD), applies throughout the European Union and mainly concerns the retention and protection of personal data.

What is personal data?

Certain types of data reveal something about you, such as your name, address or age. If this data (or combination of data) can be linked to you, it is known as personal data. Examples include your postal or e-mail address, as well as your first name combined with your date of birth. If third parties gain possession of this personal data, they must handle it with care. A photo or video can also be considered as personal data.

Where does the personal data come from, which is processed by Adek?

Adek only processes personal data from persons, with whom we have, wish to have or have had a direct or indirect relationship. This includes, for example, data concerning:

For which purpose is personal data processed by Adek?

It is mainly used for purely practical purposes, including all kinds of administrative processes linked to invoicing, offers, etc. If you enter into contact with us using a form on the website, we need your personal data so that we can get back in touch with you.

Data can also be used for promotional or marketing purposes, such as telling you about new projects or sending you information of a general nature. What if you do not wish to receive any information from us? You only have to click “Unsubscribe” in the e-mail that you have received. Your e-mail address will then be deleted and you will no longer receive any automatic e-mails from us until you re-subscribe.

If you apply for a job, you are personally responsible for the content of your CV and application letter that you will be asked to provide.

Is unique personal data also processed by Adek?

Unique personal data refers to sensitive data, such as information concerning a person’s health, criminal record, ethnic origin or race. We only process unique personal data if it is legally required, with your consent or if you ask us to do so. In the latter case, we only process this data if it is necessary in order to provide our service.

Who can access my personal data?

At Adek, your personal data can only be consulted by Adek employees.
Adek cannot exchange data with third parties without the express consent of the relevant persons. Contact us at to ask for an overview of all the personal data that we process, which concerns you. Your personal data is stored carefully and is not processed for longer than necessary for normal use. We can make changes at your request (for example, change of address). If e-mails are exchanged using forms on our website, it is possible that the site developer may monitor them for statistical and technical purposes. In this context, no data is retained for future use and data is only used to ensure that the relevant forms are working properly.

How long will my data be stored?

Data linked to customers is kept for as long as necessary, so that administrative or accounting tasks can be completed. Data obtained using a form on this website is stored for as long as it is required for the relevant communication.

If you unsubscribe from the newsletters (for example, using MailChimp), e-mail addresses will be kept in limited form, so that statistical information can still be generated, such as the number of subscriptions over the years. No more e-mails will be sent to you automatically without your prior authorisation.

Data will be stored either internally, on secure computers, or on web servers at Combell (, with access being protected by Combell.

Can I see which data concerning me is processed by Adek?

Of course! Contact us at and ask us to send you all your data. We will reply as quickly as possible. If you wish, you can ask for changes to be made or for all your data to be deleted.

Any data that you provide will remain in the European Union and is fully covered by the legal requirements of the GDPR.

Who can I contact if I have a question or complaint?

For any questions or complaints regarding the processing of personal data by Adek, or if you would like an overview of the available information or possibly wish to have it changed or deleted, you can simply contact us at If you feel that your data has been misused, you can also contact the Privacy Commission.

Who is responsible for processing my personal data?

At Adek, all online personal data is processed MailChimp ( – when processing e-mail addresses for mailings). This software is managed exclusively by Adek and their authorised partners, who ensure that your personal data is recorded in the correct fashion.

Contact details for Adek
Grondwetlaan 81
B-9040 Gent (Sint Amandsberg)
T +32 (0)9 251.49.99
F +32 (0)9 251.65.64

In practical terms, what does Adek do with my data?

Adek will ask for your details in 3 situations:

(1) Registration for a cooking demo: we need your name, address and email to complete your registration and send you possible notifications and/or confirmations for the chosen demonstration. We also ask for your telephone number, so we can contact you if there are any last-minute changes.
This data may be stored in a secure file so we can contact you at a later time concerning the demo, the products and/or our services.
(2) General contact form: in this case, we will ask for your name and e-mail address. We need this information so that we can contact you. You also have the option of adding a message, in which you can write your question or comments.
This data is stored until the end of the necessary communication, in order to follow up your request.
(3) Customer Service form: to correctly process your defects or difficulties and contact you as soon as possible, we need your name, email and telephone number. Your address is needed in case we need to visit you for assistance. To identify the correct appliance, we need the type, brand, model number, serial number of the device and (if possible) a purchase date, invoice number and picture. Finally, we need a description of the defect, so we can find out what the problem is.
Your information is sent to the technical staff of Adek, and (if available) the technical staff of the brand of your device.
This data may be stored in order to prepare follow-up communication.

Opt-out and right to be forgotten

Adek may send you (automatic) messages, such as an acknowledgement following an enquiry or application, or an automatic reply if an employee is absent. It is not possible to unsubscribe from these service messages. Adek considers them essential for a good user experience.

If you would like us to delete all the data that we have about you, please send a request to We will try to reply to your request as quickly as possible, while taking account of all the legal and accounting requirements.

For other messages, you have the option of unsubscribing by means of an OPT-OUT included in each e-mail. All automatic messages will include an “Unsubscribe” link. If this is exceptionally not the case, you can always let us know at


The law requires Adek to inform visitors of the use of cookies. A cookie is a small text tile, which is saved on your device. Cookies make it possible (among other things) to save your preferences, settings, identification information, security settings, advertising, etc. and reuse them when you next visit the website. Adek uses functional cookies (for example, in order to remember the selected language) and cookies for managing web statistics and social media. These cookies do not save any personal data and therefore do not make it possible to trace information back to an individual person.

All browsers include tools that make it possible to read, block or delete cookies. If you refuse the use of cookies, this may affect the user-friendliness of this website.

Changes to the privacy policy

Adek reserves the right to make changes to this privacy policy. It is recommended that you consult the latter before using Adek, in order to learn about any changes. You have the option of saving it yourself or consulting it at If you should require further information, do not hesitate to contact us at


The content of is put together with the greatest possible care. Although Adek takes every care to obtain correct, complete and up-to-date information from sources that are considered reliable, Adek does not provide any explicit or implicit guarantee concerning the accuracy, completeness and up-to-dateness of the information available on or via this website. Adek does not guarantee that this website will function perfectly or without interruption.

Whenever Adek offers links to other (third party) websites, including its own creations or recommended articles, this does not mean that Adek recommends the products and services offered on or via these websites or confirms the information. The use of such links is entirely at your own risk. Adek declines any responsibility for the content, use or availability of such websites. Adek does not verify the truthfulness, accuracy, reasonableness, reliability and completeness of the information available on such websites.

Adek declines all responsibility for any direct, indirect, private, accidental, material or consecutive damage, regardless of whether Adek is aware of the possibility of this damage, which may arise in any way, but without necessarily being limited to (i) malfunctions, viruses or other faults affecting devices and other software linked to access to this website or its use, (ii) information made available on or via this website, (iii) interception, modification or improper use of information sent to Adek or to you, (iv) the functioning or unavailability of this website, (v) any abusive use of this website, (vi) the loss of data, (vii) downloading or use of software made available by this website or (viii) use of third parties linked to the use of this website. This exclusion of liability extends to administrators and (voluntary) employees of Adek.

Adek reserves the right to change, at any time, information made available on or via this website, including the text of this disclaimer, without any other form of communication concerning this matter. It is recommended that you regularly check whether the information made available on or via this website, including the text of this disclaimer, has been changed.

The entire content, documents, published illustrations, logos, photos and other parts of this website are the property of Adek and various illustrators, photographers and partners. If you wish to use all or part of this content, contact Adek at

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© 2021, Adek - All rights reserved.
Contact via: Grondwetlaan 81 B-9040 Ghent (Sint Amandsberg)
T: +32 (0)9 251.49.99 - F: +32 (0)9 251.65.64 -